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The message is the same size. What it carries is not.

A bank's OTP and a retailer's promotion are both 160 characters, but they need different routes, different regulators and different definitions of "on time". Here is how we handle each.

E-COMMERCE & RETAIL

The order update is worth more than the promotion.

Retailers come for campaigns and stay for logistics messaging. We handle both from one account, with throttling so a Friday send does not queue behind itself, and Arabic that renders correctly on every handset.

2.4B messages routed last year
900 TPS ceiling

WHAT THEY SEND

Order confirmation, dispatch and delivery windows
Abandoned basket and back-in-stock triggers
Seasonal campaigns and loyalty offers
Returns and refund status

WHAT MATTERS HERE

High burst throughput without route degradation
Proper Arabic segmentation so campaigns cost what you budgeted
Opt-out handling that satisfies each regulator
SMS API · WhatsApp Business · RCS · Transactional Email Talk to someone who knows this sector →